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Joy Lim Siew Wah

Buzan Licensed Instructor


Joy has over 25 years of training and development as well as human resource experience in various management positions in the education, retail and manufacturing industries. In all her capacities, she has been given the privilege of pioneering the departments. Her areas of training include customer service, management and quality. In 1996, she represented Malaysia in the Fukuoka International Women's Conference in Japan. She was trained in Dorset, England and she is the PIONEER Buzan Licensed Instructor in Malaysia to conduct courses founded by Tony Buzan, the creator of Mind Mapping and the world leader in learning techniques and the field of creative thinking. Since the set up of her training company in 2000, she has conducted many in house trainings and public programs for multinational companies and the government sector. The industries covered are banking, petrol chemical, medical, manufacturing, ICT, hotel, telecommunication, automotive, insurance, trading, services etc.

She differentiates her trainings from others in the field by creating a powerful impact with emphasis on actual and tailor made business applications as well as addressing real work concerns to enhance work performance and organizational effectiveness. By sharing her industrial experience and using a motivating “hands-on “ approach, she adds value by delivering practical business solutions. Since then, there have been many success stories and benefits experienced by individuals and corporations.



  • Caltex Oil Malaysia Limited
  • Petronas Management Training Sdn Bhd (PERMATA)
  • Air Asia Berhad
  • Aseam Bankers Malaysia
  • HSBC Bank Malaysia Bhd
  • IBM
  • Intel Microelectronics (M) Sdn Bhd
  • MOX - Linde Gases Sdn Bhd
  • Institut Latihan Teknology Petronas
  • Malaysia Airports Holding Berhad
  • Mercedes-Benz Sdn Bhd
  • Philip Morris (M) Sdn Bhd
  • Institut Penilaian Negara (INSPEN)